When it comes to holiday essentials, SOOT creates a sense of playful wearability.
Inspired by colour, comfort and the Australian coastline, all SOOT collections focus on elevated holiday resort wear. The brand was born in Byron Bay in 2020, with the focus of injecting joy and ease into the modern woman’s wardrobe.
We believe in some things - quality, accessibility, wearability and fun. The SOOT woman is spirited, she dresses for her own mood - bold and uncompromising. She has a love affair with summer.